Hop Designer
Mayank Verma
Category
Marketing
This report is a breakdown of key metrics to evaluate the performance of your Klaviyo email and SMS flows. It measures engagement (opens and clicks) and ties that activity to important outcomes like traffic, conversions, and revenue. By understanding how each message performs, you can optimize your flows to improve customer engagement and drive more sales.
Integration(s)
How to use this Hop.
Simply create an Airboxr account and connect your Shopify store to automatically run this export/analysis for your store. If you already have an account, click on the Add to my Collection button above.
Identify High-Performing Flows: Spot which email and SMS flows generate the most revenue and engagement.
Pinpoint Underperforming Messages: Find messages with low opens, clicks, or high unsubscribe rates to update or replace.
Optimize Timing and Content: Use engagement data to decide when to send messages and what content works best for your audience.
Test and Refine Strategy: Compare message variations (A/B testing) to see what drives better results.
Track Revenue Impact: Understand which messages directly contribute to sales and which ones help move customers closer to purchasing.
In This Report
Metrics
Total Recipients
Open Rate %
Click Rate %
Revenue
Order Placed
Unsubscribe Rate %
Grouped By
Flow ID
Flow Name
Message ID
Message Name
Message Channel
Status
Additional parameters
Tag
Connect your Shopify store and automate this report. You will never have to manually work with data again.